Affiliate Marketing is such a great business venture which can make you thousands and thousands of dollars every month without the hassles of a traditional business. You don’t need to worry about managing inventories, processing payments, shipping, customer support etc. AND even then many affiliates FAIL to reach a mere $250 per month target and there are many who haven’t yet received their first check.
So why are most affiliates failing to make a decent earnings from affiliate marketing?
The five reasons why affiliates fail to earn decent commissions are:
- Not Having a Proper Business Model
- Not Having Proper Strategies
- Not Having Proper Tools
- Not Having Professionalism in doing business
- Not Having Enough Traffic
In series of five Posts, I will give you the information to overcome the above reasons and succeed in Affiliate Marketing, starting with Affiliate Business Models below.
Affiliate Marketing Business Models:
Affiliate marketing industry is one of the fastest growing industries. The reason being, it’s easy to start. And since it’s easy to start, many people take it easily. And thus they fail easily. If you are serious about your affiliate marketing business, then you need to have one or many of the below listed business models. These Business models have proved to be successful and are making money for many affiliates:
Below are the proven business models for successfully making money in Affiliate Marketing:
1. Product Comparison Site:
Product comparison site is a proven business model. Consumers are searching for products and they want to compare them. They want the information about similar products before they make their buying decision. And if you can provide this comparison, you make lots of commission.
2. Shopping Comparison Site:
It’s slightly different then product comparison site. People who want to buy a product are looking for shops that are offering the best price. So with the shopping feeds provided by major networks, you can set up your comparison site and give your visitors, prices of a product from different shops. This is again one of the most successful business models and could make lots of money.
3. Product Review Site:
This is one of the easiest business models to do affiliate marketing. And since easy, thousands and thousands of review sites has emerged in almost all niches. For a review site to be successful, you need to build trust with your visitors. I always recommend my visitors to leave their own review. I follow up them with their buying experience and I put their reviews on my site. Honesty is the best policy on a product review site. And the more honest you are with your review, the more it shows in it. And this build a trusting relationship with your visitors, that will bring you many more commission checks in the future.
4. Coupon or Promo codes Model:
A coupon sites collects and build a database of all the available coupons from advertisers. These coupons are logically stored in database. Visitors can search for coupons for a product or for a particular shop. As the person searching for a coupon is in a ready-to-buy mindset, the conversions are very high. You need to be up to date with your site by adding new coupons, removing expired coupon etc. This business model is also very rewarding.
5. Paid Search (PPC):
PPC (Pay per click) as the name says, you pay for your ads only when some body clicks on them. On major PPC networks like Google Adwords and Yahoo Overture, you bid for the keyword. And if your bid is higher, your ads are displayed on top and are displayed more often. There are also various techniques to optimize your ads for them to get better ranking. If a click converts to a sale or lead, you earn commission, and hopefully profits from the difference in keyword cost versus earned commission. This is also known as ‘arbitrage’.
All the above business models above have proven to be successful. You can use one or more of the above business models. I recommend mastering one business model at a time and moving to another.
I will give you the best strategies that are proven to be successful in my next post!

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October 27th, 2007 at 4:06 am
Very nice article, I’ve subscribed to your feed.
October 27th, 2007 at 2:06 pm
Absolutely nice info! I am looking forward for the other posts in the series.
Thanks for sharing
October 27th, 2007 at 2:16 pm
That’s a nice list. I think you can add one more business model to that list and that is email Marketing. Email Marketing is one model that is still making thousands of dollar.Your blog’s having some quality content. Thnks for sharing and keep posting great articles.
October 27th, 2007 at 4:08 pm
Looking forward to the rest of your 5 part series. I’m new to affiliate marketing, and I’m very eager to learn.
Chris
October 28th, 2007 at 6:15 am
Great info for the beginning affiliate (and those who need reminding of the basics). I look forward to the rest of the series.
October 28th, 2007 at 7:08 am
I totally agree with u for the following reasons why affiliates fail to earn decent commissions.
Not Having a Proper Business Model
Not Having Proper Strategies
Not Having Proper Tools
Not Having Professionalism in doing business
Not Having Enough Traffic
October 28th, 2007 at 5:57 pm
Great advice thanks. I think its good to know the facts!.
October 29th, 2007 at 2:53 am
[...] have discussed the different business models to make money as an affiliate in my first post of the five post series. In this post I am revealing the strategies that you can apply to those business [...]
October 29th, 2007 at 8:38 am
Great intro to the subject, written concisely and easy to read, I’m looking forward to your follow up articles
October 29th, 2007 at 9:51 am
Thanks for the info. I, too, look forward to your continued series on this subject. What else do I have to do at the office this week? LOL
October 29th, 2007 at 10:33 am
Great post do you have marketing tip for sites that sell actual tangible goods like bangles?
October 30th, 2007 at 7:46 am
always wanted to go into affiliate marketing - but now able to steal time away to get started .these affiliate clicks - are they being captured on someone else’s opt-in list since you don’t know your visitors?I enjoyed reading up , believe your sharing helps all of turn ’round the corner…
November 7th, 2007 at 2:44 pm
[...] this post of the five part series of how to overcome failures in affiliate marketing, I am revealing all the tools that will accelerate the process of making money using affiliate [...]
November 8th, 2007 at 9:32 am
Your articles are very informative and easy to read. Thanks for sharing and look forward to your continued series. Will apply some of the tips in my network marketing site.
November 12th, 2007 at 7:49 am
Well I have learned a lot from your articles. This is really a very informative blog. I have subscribed to your feeds.
November 13th, 2007 at 12:51 pm
5 reasons for failure???? What about the last 94?
http://www.affearners.com/forum/general-affiliate-chat/99-reasons-why-you-will-fail-at-affiliate-marketing-t477.0.html;msg2505#new
November 15th, 2007 at 12:36 pm
What a list!! o.o
November 15th, 2007 at 8:19 pm
[...] this post of the 5 part series about how to overcome the reasons for failure in affiliate marketing, I am sharing some of my tips to bring professionalism in your affiliate marketing [...]
November 20th, 2007 at 11:00 am
[...] of the most important reasons for failure in affiliate marketing in my list of ‘ 5 reasons for failure in affiliate marketing‘ is not getting enough traffic. Traffic is the life and blood of your affiliate business, in [...]
November 23rd, 2007 at 5:43 am
[...] How to overcome the 5 reasons for failure in Affiliate Marketing? [...]
November 26th, 2007 at 7:55 am
Hi! Guys, nice to read so many advises about internet affiliate marketing. As a newbie, these certainly helps! I am also experimenting two affiliate sites in the mybloglog link:
http://www.mybloglog.com/buzz/members/jimmyltc/
Please feel free to visit and give your valuanble comments!
Tks!