July 19, 2007
Affiliate Marketing Add comments
What is Affiliate Marketing?
Affiliate marketing is an online advertising channel in which advertisers pay publishers only for results, such as a visitor making a purchase or filling out a form, rather than paying simply to reach a particular audience.
This “pay-for-performance” model is in essence the modern version of the “finders’-fee” model, where individuals who introduce new clients to a business are compensated. The difference in the case of affiliate marketing is that advertisers only pay their publishers when the new client introduction results in a sale or a lead, making it a low-risk, high-reward environment for both parties.
August 17th, 2007 at 11:15 pm
Great job.